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David Emr

David Emr

With more than 12 years of business consulting, David is focused on enhancing the customer experience via Customer Relationship Management (CRM), Marketing Automation Plans, Customer Service Portals, Sales Force Automation (SFA), Content Management Systems (CMS), and Data-driven Sales Tools. David serves as Director for Biztech’s Oracle CRM OnDemand practice, which includes the following Oracle modules: CRM, Marketing, Contacts, CRM Service, Analytics and Mobiles Sales. With a unique understanding of the CRM industry, David is able to relate to a wide range of client roles; from the end user to the project manager. David’s expertise includes a strong emphasis on engineering business processes and tools that consistently drive revenue and reduce cost. David has successfully managed full project life cycle implementation from design through deployment and support.


Social Media & Information Supply Chain

Author: David Emr Date: October 26th, 2012
Categories: CRM On Demand, Fusion Applications

As the responsibilities of Sales, Marketing, and Service departments grow to include monitoring what goes on in the social media space, the challenge of "how" intensifies, especially since human resource expenditures are constrained. One way companies are improving their listening skills is by building connectors into the social media space. The organization is evolving its approach to better customer service. Oracle with its suite of Cloud Applications is paving the way. 

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A Tale of Two Implementations

Author: David Emr Date: September 10th, 2012
Categories: Fusion Applications, Oracle CRM On Demand

When it comes to implementing a business solution, it is not only critical to pick the correct tool but also the correct project leadership and implementation partner. Of the two tales represented here, the one succeeded for the following reasons: There was a high degree of executive buy in; The project was organized and targeted; The Subject Matter Experts (SMEs) were the experts; and The team had selected a more integrated solution. 

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Fusion CRM Implementation Boot Camp

Author: David Emr Date: May 21st, 2012
Categories: Fusion Applications

I had the privilege of attending the Oracle Fusion CRM Implementation Boot Camp during the week of May 14th. The event was kicked off with lights, cameras, and action - literally. Fusion CRM starred as the entire week was filmed for later release... 

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Fusion CRM – Gain Visibility

Author: David Emr Date: May 10th, 2012
Categories: Fusion Applications, Oracle CRM On Demand

Fusion CRM was built on a foundation that facilitates instant visibility across platforms. Where many solutions include mobility and extensibility as an afterthought, Fusion CRM was designed with the mobile sales professional in mind. This approach  

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